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January 2009 Archive

The "Wow" Factor

posted by Jason Swihart on January 29, 2009

By the nature of our personalities, Byron and I don’t generally go into meetings expecting to have to “wow” potential clients. We know, from a great deal of experience, that blogging and other social media thrive on hard work, interesting content, trial and error, and consistency. It isn’t always sexy to say so, but there’s no magic to finding success online—just lots of hard work. You wouldn’t always get that from listening to the hype out there.

But every once in a while there’s a client who wants you to put on the rhinestone tuxedo and saw someone in half. That’s when we bring out our secret weapon.

The “Wow” Factor from mobilhomme on Vimeo.

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Russian Translation

posted by DL Byron on January 26, 2009

The book I wrote with Steve Broback about business blogging has been translated to Russian! Surprise to us and I just got it in the mail. I’m thinking some Gazprom exec is reading the book on a Aeroflot flight or something. Cool.

The original book is available on Amazon.com: Publish and Propser: Blogging for Your Business

Uploaded by Hugger Industries | more from the dreeping set on Flickr.

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