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posted by DL Byron on June 01, 2008

It’s ironic that Social Media is so anti-social. It rewards persistence, self-aggrandizement, and talking about yourself all the time. At a party, you’d probably walk away from the most prolific bloggers if all they did was push up on you, interrupt, and say, “me, me, me.” I was watching Californication and the lead character Hank said

You know, I mean we have all this amazing technology and yet computers have turned into basically four figure wank machines. The internet was supposed to set us free, democratize us, but all it’s really given us is Howard Dean’s aborted candidacy and 24 hour a day access to kiddie porn. People…they don’t write anymore - they blog. Instead of talking, they text, no punctuation, no grammar: LOL this and LMFAO that. You know, it just seems to me it’s just a bunch of stupid people pseudo-communicating with a bunch of other stupid people at a proto-language that resembles more what cavemen used to speak than the King’s English.

Not only did I LOL at that line, but it really resonated with me. As businesses tried to figure out blogging and now 2-yrs later Social Media, they can’t just try to blog like an A-lister cause who’d listen? Or care? What they need to do is add to the conversation instead of expecting to dominate it or even start their own. What people accept online and most likely not in person, they’re def not going to accept from a business. They’ve also got to realize that sometimes it’s a lot of stupid people talking to other stupid people.

We say ignore that, all the OMG, WTF, LOLs, and get some work done.

At our Mobile Socials we told the sponsors, “just bring the good beer to the party. Listen, hang out, and get to know these people.”

Cross-posted with an ongoing, lively discussion at Biznik.

Photo uploaded by jennifer h

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